Strategy, messaging and communications systems for nonprofits, public-interest organizations and businesses in transition, including companies moving to employee ownership.
Most organizations don’t reach out because they need more content. They reach out because something has shifted, and their communications haven’t caught up.
Maybe your team describes what you do five different ways. Maybe new funding, a leadership transition or a change in ownership is coming, and you’re not sure how to tell the people who matter most. Maybe your work has grown so much that the story no longer fits. Or maybe you’re building something new and want the foundations right from day one.
Different situations. Same need: clarity you can act on.
That’s where I come in.
Whether you’re preparing for a transition, growing into a bigger mandate or building something new, clarity has to show up in more than your messaging. It has to hold up in how your communications are planned, delivered and measured. I provide both the strategic direction and the hands-on support to make that happen, including:
change and transition communications
employee ownership communications
communications strategy and planning
narrative and messaging frameworks
content development across web, email, and social
editorial calendars and workflows
dashboards, reporting, and performance tracking
CRM and communications infrastructure setup
AI-enabled systems to reduce manual work and increase consistency
ongoing advisory and execution support
Nonprofits and public-interest organizations: navigating growth, new funding and accountability to boards, funders and communities.
Postsecondary and public sector teams: managing complex stakeholders, public scrutiny and institutional change.
Businesses in transition: owners planning succession, companies becoming employee-owned, and leadership teams communicating restructuring or new direction.
For more than 17 years, I’ve helped organizations communicate through complexity, from startup teams and small businesses finding their voice, to universities and colleges managing institutional change, to nonprofits and governments serving the public. I’ve advised more than 12 cabinet ministers and two premiers, led award-winning public campaigns, and supported teams working with Indigenous communities, women and families, seniors, people with disabilities and others where trust and clarity matter deeply.
Along the way, I’ve learned that strong communications don’t happen by accident. They’re designed thoughtfully and collaboratively, with a real understanding of the people and systems involved. So I don’t approach this work as a vendor delivering outputs. I work as a thought partner: asking the hard questions, listening for what’s underneath the problem, and taking the time to understand your context, constraints and goals. Together, we decide what to build, what to prioritize and how to move forward with confidence. Then I build the systems that keep things clear.
You’ll work directly with me. When a project calls for more, I bring in a small network of senior specialists I’ve collaborated with for years, including designers, developers, videographers and project coordinators. Experienced people from start to finish, without the layers of a traditional agency.
Getting started is simple. Begin with the connection form and tell me what kind of support, partnership or collaboration you’re looking for. Depending on your needs, the next step might be a conversation, a strategic communications diagnostic or a longer-term partnership. Either way, the goal is the same: clarity first, then momentum that lasts.
Whatever is changing, let’s make it clear.
Whether you’re preparing for a transition, growing faster than your systems, or starting something new, the first step is a short connection form so I can understand where you are.